Selective representation
Representation opportunities are assessed for complementary, non-competing product ranges.
About PerformX Industrial
Founder-led industrial sales representation in Germany.
PerformX Industrial is an independent technical sales agency representing selected European manufacturers in Germany. The firm develops long-term market presence through senior-level, founder-led representation.
Founder & principal
Robin Fernández-Medina
Robin Fernández-Medina brings 17 years of experience in Bavaria’s industrial sector.
He combines international B2B sales expertise with deep local insight and cultural fluency, ensuring effective communication between European manufacturers and German customers.
Working principles
Direct involvement
Personal responsibility for manufacturer, customer and channel activity.
Clear market feedback
Practical, honest communication that supports commercial decisions.
Manufacturer enquiry
Discuss representation in Germany
Introduce your company and tell us which of the two pillars your range supports. Robin will respond personally.